Prepare a 3-4-page report in which you recommend a course of action to help the head of HR make an informed decision.

Knowing what employees believe and feel is essential to an organization achieving its mission, goals, and objectives. It is crucial to decision making concerning recruitment, retention, engagement, productivity, and all aspects of the employer–employee relationship. To influence organizational leaders, HR professionals must be sensitive to, and aware of, employee attitudes.

One way to “take the temperature” of an organization is through employee surveying. Seemingly a simple process, it requires significant critical analysis and strategy to develop an effective and intended measurement. When the data is accurately and effectively collected and analyzed, it likely yields actionable recommendations for leaders and managers to execute. Critical steps in developing a survey include who should receive it, what it should contain, how it should be distributed, and when it should be sent to respondents. The ability to create targeted and effective surveys is vital to human resources practice.